ANALYSIS OF MARKETING TOOLS FOR IMPROVING THE COMPANY'S SALES MANAGEMENT STRATEGY Authors O. Serhiienko https://orcid.org/0000-0002-9796-9218 M. Mashchenko https://orcid.org/0000-0002-8863-6040 A. Shvets https://orcid.org/0009-0009-2323-1104 DOI: https://doi.org/10.32702/2307-2105.2024.1.23 Downloads pdf (Українська) Published 2024-01-18 Issue No. 1 (2024): Efektyvna ekonomika Section Статті