MODERN TRANSFORMATIONS OF ACCOUNTING AND MANAGEMENT ACCOUNTING TOOLS FOR SUPPORTING MARKETING STRATEGIES Authors N. Liba https://orcid.org/0000-0001-7053-8859 V. Pigosh https://orcid.org/0000-0002-3948-6795 N. Biletska https://orcid.org/0000-0001-6922-3614 DOI: https://doi.org/10.32702/2307-2105.2025.9.6%20 Downloads pdf Published 2025-09-18 Issue No. 9 (2025): Efektyvna ekonomika Section Статті