THE USE OF ARTIFICIAL INTELLIGENCE IN THE MARKETING ACTIVITIES OF ENTERPRISES Authors М. Bilyk https://orcid.org/0000-0002-9660-3708 O. Moroz https://orcid.org/0000-0003-4383-1544 K. Latyshev https://orcid.org/0000-0003-2645-1902 DOI: https://doi.org/10.32702/2307-2105.2024.1.49 Downloads pdf (Українська) Published 2024-01-18 Issue No. 1 (2024): Efektyvna ekonomika Section Статті