RISKS IN EVENT MARKETING AND METHODOLOGICAL APPROACHES TO REDUCING THE THREATS OF THEIR IMPLEMENTATION Authors N. Kukharska https://orcid.org/0000-0001-7396-0545 DOI: https://doi.org/10.32702/2307-2105.2025.10.5%20 Downloads pdf (Українська) Published 2025-10-16 Issue No. 10 (2025): Efektyvna ekonomika Section Статті