STRATEGIC MARKETING IN THE CREATIVE ECONOMY: THE ROLE OF ART MANAGEMENT IN CREATING ADDED VALUE Authors N. Dochynets https://orcid.org/0000-0002-7075-8760 DOI: https://doi.org/10.32702/2307-2105.2025.10.56%20 Downloads pdf (Українська) Published 2025-10-16 Issue No. 10 (2025): Efektyvna ekonomika Section Статті