PREDICTIVE ASSESSMENT OF CUSTOMER NEEDS IN MULTIMODAL TRANSPORTATION: A MARKETING APPROACH Authors O. Zorina https://orcid.org/0009-0003-8373-3209 O. Mkrtychyan https://orcid.org/0000-0002-2687-174X O. Salashchenko https://orcid.org/0009-0006-5052-738X DOI: https://doi.org/10.32702/2307-2105.2025.11.48%20 Downloads pdf (Українська) Published 2025-11-18 Issue No. 11 (2025): Efektyvna ekonomika Section Статті