IMPROVING THE MARKETING STRATEGY FOR PROMOTING IT SERVICES IN INTERNATIONAL MARKETS Authors O. Popko https://orcid.org/0000-0003-3356-6070 P. Tyvonchuk https://orcid.org/0009-0006-6378-7228 DOI: https://doi.org/10.32702/2307-2105.2026.3.45 Downloads pdf (Українська) Published 2026-03-20 Issue No. 3 (2026): Efektyvna ekonomika Section Статті